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A Europe without Farmers? Agricultural Policy in an Experience Economy

CEPS Conference Room
1, Place du Congrès - 1000 Brussels
CEPS Event

A Europe without Farmers? Agricultural Policy in an Experience Economy


Participation in CEPS meetings is a benefit of membership. Non-members may be admitted for €50, paid in cash at registration.

So far, most of the debate on the 2013 CAP reform has focused on the question of how much budget should be allocated to agricultural policy in the EU after 2013 and how this budget/support is to be used, i.e. whether the current system of “single farm payments” with cross-compliance requirements is to be continued, changed, or abolished. During this seminar, we take a very different perspective. Since it is increasingly clear that government support is not effective in keep farmers’ income at a sufficient level to maintain agricultural employment steady, the seminar will focus on which farming activities are likely to be successful in the economy of the 21st century. A potential growth path for European agriculture is the “experience economy” where consumers are ready to pay premium prices for various experience-aspects, in addition to the commodity and service contributions. During the seminar, presentations will illustrate the growth potential of the “experience economy” in the agricultural sector by recent successes – such as the rapid growth in the sales of fair trade and organic products – and discuss the role that the 2013 CAP reform can play in stimulating the development of this type of farming activities.